Entries by AFP-admin

Avocados from Peru Plants Itself as a Permanent Player in the U.S. Market

IMPACTFUL RETAIL-FOCUSED RADIO CAMPAIGNS ARE FIRST FOR THE AVOCADO CATEGORY Washington D.C., August 13, 2014 ā€” This summer, the Peruvian Avocado Commission (PAC) launched its first multi-faceted marketing program and its unique radio strategy is proving itself on every level. The first of its kind national summer radio campaign, and more importantly, the value-added promotions, […]

Peruvian Avocados Return to the United States

Advertising and Retail Promotions to Support ā€œMonumental Tasteā€ Marketing Campaign WASHINGTON, D.C., June 13, 2013 ā€“ Big, delicious Avocados from Peru are returning to the United States this June through September. To celebrate, the Peruvian Avocado Commission is launching an inaugural marketing campaign this summer to commemorate the Peruvian avocado season. As demand for avocados […]