Xavier Equihua, President & CEO of the Peruvian Avocado Commission Announces 2019 – 2021 Board of Directors, Officers & Marketing Committee

Washington D.C., March 8, 2019 – Xavier Equihua, President and CEO of the Peruvian Avocado Commission, announced the 2019-2021 Board of Directors, Officers and Marketing Committee that will be key in driving growth and creating increased opportunity for the organization. With preparations for the upcoming season well underway, these individuals will help guide efforts that will continue Avocados from Peru’s (AFP’s) ongoing position as an innovator and experiential marketing leader in the industry.

“It is a pleasure to present our new Board of Directors, Officers and Marketing Committee who share the same passion for AFP as I do,” said Xavier Equihua, CEO and President of the Peruvian Avocado Commission. “Their collective experience will ensure continued commitment to excellence in the coming seasons.”

The PAC 2019-2021 Board of Directors, Officers and Marketing Committee are the following individuals:

2019-2021 Board of Directors


Producer Director

Mr. Jose Antonio Castro, AGROKASA


Exporter Directors

Mr. Daniel Bustamante, Agrícola Cerró Prieto

Mr. Enrique Camet, Camet Trading

Mr. Jose Antonio Gomez, Camposol, SA

Mr. Eugenio Oliveira, CPF


Importer Directors

Mr. Giovanni Cavaletto, Index Fresh

Mr. Patrick Cortes, Mission Produce

Mr. Bob Lucy, Del Rey

Mr. Luke Sears, LGS Specialty Sales


2019-2021 Officers 

Mr. Jose Antonio Castro, Chairman

Mr. Jose Antonio Gomez, Vice Chairman

Mr. Luke Sears, Secretary

Mr. Patrick Cortes, Treasurer


Marketing Committee Chairman

Mr. Bob Lucy, Chairman  


2019-2021 Marketing Committee

The Marketing Committee will be represented by the following companies:



Del Monte

Del Rey


Index Fresh

LGS Specialty Sales

Mission Produce


About the Peruvian Avocado Commission

The Peruvian Avocado Commission (PAC) is headquartered in Washington, D.C. It was established in 2011 to increase the consumption/demand for Avocados from Peru through advertising, retail promotion and public relations. The PAC’s promotional activities are conducted under the guidelines of the federal promotion program for Hass avocados, which is under the oversight of the U.S. Department of Agriculture.

Detailed information regarding these programs will be announced throughout the season. Avocados from Peru will be available in the U.S. through September.

For more information about the PAC please visit www.avocadosfromperu.com or email [email protected]


Media Contact:

Xavier Equihua, President and CEO

Peruvian Avocado Commission

(302) 547-3625

[email protected]


Emily Nordee, PR Director

Evans Hardy + Young

[email protected]

805-963-5841 x 218