Xavier Equihua, President & CEO of the Peruvian Avocado Commission Announces 2019 – 2021 Board of Directors, Officers & Marketing Committee
Washington D.C., March 8, 2019 – Xavier Equihua, President and CEO of the Peruvian Avocado Commission, announced the 2019-2021 Board of Directors, Officers and Marketing Committee that will be key in driving growth and creating increased opportunity for the organization. With preparations for the upcoming season well underway, these individuals will help guide efforts that will continue Avocados from Peru’s (AFP’s) ongoing position as an innovator and experiential marketing leader in the industry.
“It is a pleasure to present our new Board of Directors, Officers and Marketing Committee who share the same passion for AFP as I do,” said Xavier Equihua, CEO and President of the Peruvian Avocado Commission. “Their collective experience will ensure continued commitment to excellence in the coming seasons.”
The PAC 2019-2021 Board of Directors, Officers and Marketing Committee are the following individuals:
2019-2021 Board of Directors
Producer Director
Mr. Jose Antonio Castro, AGROKASA
Exporter Directors
Mr. Daniel Bustamante, Agrícola Cerró Prieto
Mr. Enrique Camet, Camet Trading
Mr. Jose Antonio Gomez, Camposol, SA
Mr. Eugenio Oliveira, CPF
Importer Directors
Mr. Giovanni Cavaletto, Index Fresh
Mr. Patrick Cortes, Mission Produce
Mr. Bob Lucy, Del Rey
Mr. Luke Sears, LGS Specialty Sales
2019-2021 Officers
Mr. Jose Antonio Castro, Chairman
Mr. Jose Antonio Gomez, Vice Chairman
Mr. Luke Sears, Secretary
Mr. Patrick Cortes, Treasurer
Marketing Committee Chairman
Mr. Bob Lucy, Chairman
2019-2021 Marketing Committee
The Marketing Committee will be represented by the following companies:
Calavo
Camposol
Del Monte
Del Rey
Incavo
Index Fresh
LGS Specialty Sales
Mission Produce
About the Peruvian Avocado Commission
The Peruvian Avocado Commission (PAC) is headquartered in Washington, D.C. It was established in 2011 to increase the consumption/demand for Avocados from Peru through advertising, retail promotion and public relations. The PAC’s promotional activities are conducted under the guidelines of the federal promotion program for Hass avocados, which is under the oversight of the U.S. Department of Agriculture.
Detailed information regarding these programs will be announced throughout the season. Avocados from Peru will be available in the U.S. through September.
For more information about the PAC please visit www.avocadosfromperu.com or email [email protected]
Media Contact:
Xavier Equihua, President and CEO
Peruvian Avocado Commission
(302) 547-3625
Emily Nordee, PR Director
Evans Hardy + Young
805-963-5841 x 218